Marina Abramović collaborates with WeTransfer – Washington Square News
This summer, performance artist Marina AbramoviÄ is teaming up with a file-sharing service to publish digital work and promote burgeoning performance artists.
If you missed the legendary performance art star Marina AbramoviÄ which moved many to tears “The artist is presentAt the Museum of Modern Art in New York in 2010, wait until the next time you use WeTransfer. The company has partnered with the renowned performance artist through its editorial platform to share his teachings on the art of performance. A digital manifestation of The Abramovivs Method will be available to all site users this summer, with a goal of reaching 70 million people worldwide, according to the company. Press release.
In an attempt to promote accessibility to performance art, AbramoviÄ has chosen five respected performance artists from around the world to launch its guest curator series on WePresent: Ana PrvaÄki, MaurÃcio IanÃªs, Yiannis Pappas, Terence Koh and Regina JosÃ© Galindo. These emerging artists are building on their past experiences as performance artists, demonstrating how performance art continues to evolve despite recent restrictions resulting from COVID-19.
AbramoviÄ is a New York-based Serbian performance artist whose work explores the connection between performer and audience, the limits of the body and the possibilities of the mind. With a method centered on presence in both time and space, his participatory meditation focuses on “ breathing, movement, stillness and concentration ”, inviting the audience to explore their mental limits. and physical through intangible art, according to May.
By incorporating more digital aspects into his work during this time of isolation, AbramoviÄ’s use of the internet as a performance space is a way of breaking boundaries. By embracing the digital sphere, AbramoviÄ accepts the Internet as another form of interaction; albeit, a more contemporary form of it.
AbramoviÄ’s impact on all showca artistssed via WePresent highlights the potential for more revolutionary work in the field of the performing arts. MaurÃcio IanÃªs’ relationship with art changed completely when he saw AbramoviÄ’s work, seeing her go against the standards of performance art, opened up limitless possibilities that redefined his understanding of art. IanÃªs is dedicated to the creation of works that reduce the barriers between artists and the public by addressing the universal accessibility of online offers.
âI hate the term interactive. My work is collaborative action, âsaid IanÃªs We present. âIt’s working together, producing something together. It really challenges the ideas of fatherhood. “
The digital manifestation of the AbramoviÄ Method will be delivered and put into practice by the public alone, in their own space. However, the process of putting it into practice through the digital realm makes it a collaborative action. The gap between artist and audience is instantly destroyed when the audience becomes the artist, creating their own work with the artist.
“I [approach] works like life: it just comes [to me] and I do it â, Terrence Koh mentionned. “It’s almost better for everyone to experience it for themselves.”
Koh wants his audience to get lost in his performance and have their own perception of his work. If the bond between artist and audience can go beyond watching artists perform or talking with them, which cannot be accomplished due to the pandemic anyway, then we might even see the digital performance. as a gift rather than a regret. Now the audience has their own space to be totally open and follow all of their impulses without having to worry about being watched, judged or compared. By collaborating with Abramovic alone rather than in a group, the audience will have their most genuine response and sincere understanding of the practice, without being distracted by the feelings of other audiences.
During a pandemic, communication and interaction have declined dramatically. However, instead of remaining complacent, the artists chose to rise to the occasion by turning to another dimension: the digital realm. The WeTransfer platform shines a spotlight on emerging artists online, which could not be more valuable than at a time when artists need support. Thanks to this file sharing service, artists can once again provide insight into their artistic lives and inspire young artists – something all audiences could use when they’re hungry for new content to consume.
Email Jennifer Ren at [emailÂ protected]